Summary

In this study, Nomura Research Institute America (NRIA) has identified key notable trends in US markets which have emerged due to the global pandemic, establishing a shift towards the “New Normal” in the post COVID world.
These changing trends in working style and digital transformation have been accelerated by COVID-19, and are part of a business landscape changing daily and constantly evolving.
Progressive, leading companies have had smooth transitions to a virtual workforce, thriving and adapting to the changing needs of consumers and employees.

Business executives must stay vigilant and keep up-to-date with the latest news and trends, while improving the resiliency of their companies.
NRIA can provide research and consulting support to navigate executives through this crisis period, utilizing our expertise and wide range of service offerings.

• Yujiro Taki

  Co-Head of Division

  Research and Consulting Division

  Nomura Research Institute America

• Chris Fujiyoshi

  Manager

  Research and Consulting Division

  Nomura Research Institute America

• Sho Tsujimura

  Senior Consultant

  Research and Consulting Division

  Nomura Research Institute America